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Centareum

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Proximity-Based Mobile Marketing Platform. Centareum is refining the future of global brick & mortar retail businesses driving impact through an inexpensive and easy to use. Centareum is disrupting $600 Billion advertisement industry by creating an end-to-end proximity based mobile marketing platform enabled by blockchain and AI. It is refining the future of global brick & mortar retail businesses by enabling them to identify potential customers in their vicinity, enticing them with rewards and providing retailers previously unavailable data such as live shopping trends, real-time customer conversion, overall customer profile and consolidated promotions list. Helping retailers build long-term relationship with their customers.

Centareum is a decentralized proximity-based mobile marketing platform built on top of the Ethereum Blockchain platform that allows brick and mortar to connect with the consumers in the vicinity and entice them with the promotions while paying zero commission. The platform enables retailers to both advertise and interact with consumers on a single platform.  We have an existing MVP, which offers 3 in 1 Platform (Run promotions, Business Analytics & Point of Sale) to retailers with nearly zero transaction fees or commissions. Centareum MVP is receiving extremely positive feedback from both retailers and consumers.

In the near future, it will also facilitate the creation of a global marketing network by empowering various entities to build multiple applications on the platform using decentralized application (DApps). The DApps on Centareum will be powered by the ERC 20 smart contract.

Centareum is an open protocol that powers the creation and promotion of marketing channel to consumers without any intermediaries. The protocol provides the network with six essential systems.


  • A KYC system that removes inefficiencies, enhances security and privacy, removes spam, and improves user experience.

  • A secure payment system that allows safe P2P transaction between entities to send and receive Centa tokens after a successful exchange of services or goods.

  • An AI-powered marketing platform that promotes ‘quick’ ads delivery based on user proximity, behavior, loyalty and ads popularity.

  • A reputation system that couples a valid identity, which is obtained by the KYC system, with a rating determined by transparent, immutable review, and scoring interchange between P2P entities (such as business and customers).

  • A first of its kind analytical tool that gives a true profile of the existing customers and real-time offline conversion statistics.

  • A reward system that incentivizes the customers through promotion and Centa Tokens.


 

7.4
TOTAL SCORE
8.1
ICO PROFILE

(weight: 45%)

5
SOCIAL ACTIVITY

(weight: 35%)

10
TEAM PROOF

(weight: 20%)

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General
Website: Visit
White paper: Read
Pre-sale Time: 18 Sept 2018 - 18 Sept 2018
ICO Time: 19 Sept 2018 - TBA
Country: Singapore
Token info
Ticker: CTM
Platform: Ethereum
Token Type: ERC20
Available for sale: 260 CTM (52%)
Financial
ICO Price: 0.0420 USD
Accepting: BTC, ETH, LTC, NEO
Soft cap: 9,900 ETH
Hard cap: 39,500 ETH
Q3 2017

- Ideation.

- Idea validation with retail partners and industry experts.

Q4 2017

- Team Expansion to build the platform.

- Whitepaper launched and retail sign-ups in Singapore.

Q1 2018

- Customer requirement gathering.

- MVP Launched.

Q2 2018

- MVP Testing with major retail partners in Singapore.

- Platform improvement based on the feedback.

- Private Token sale.

Q3 2018

- Pre-ICO.

- ICO.

- Setup R&D center.

- Expansion of Business Development and Technical teams in order to boost retailer sign-ups and product development.

Q4 2018

- Listing on Exchanges.

- Expansion of Marketing team.

Q1 2019

- Product Launch in 1st market.

Q2 2019

- Bug fixes and improvement.

Q3- Q4 2019

- Expansion.

- Blockchain API Release for the Developers.

Karthikeyan Kumaraswamy
Chief Executive Officer
Participates in several projects
Anil J N Shukla
Chief Financial Officer
Participates in several projects
Ishaan Gupta
Chief Technology Officer
Participates in several projects
Ankita Sambyal
Legal Advisor
Participates in several projects
Johann Ko
Software Development
Participates in several projects
Pooja Muchhal
Creative Designer
Participates in several projects
Heng Jing Yu
Creative Designer
Participates in several projects
Madhu Gupta
Chief Marketing Office
Participates in several projects
Vatsal Priyadarshi
Legal Counsel
Takes part in this project only
Lakshmi Kanth
Lead Blockchain Developer
Takes part in this project only
Sai Charitharth Reddy
Evangelist
Takes part in this project only
Joseph Dauenhauer
Business development head US
Takes part in this project only
Hubert Goodman
Corporate Strategy
Takes part in this project only
Scofield Li Fu Jia Xiang
BUSINESS DEVELOPMENT
Takes part in this project only
Martin Roll
Global Strategy, Leadership & Branding Advisor
Participates in a number of projects
Michael Lochinvar Abundo
Strategic Advisor
Takes part in this project only
Jeremy Khoo
Investment and Business Leads
Participates in a number of projects
Niclas Braun
Investment and Business Leads
Takes part in this project only
Timo Trippler
ICO Advisor
Participates in a number of projects
Jiawen Ngeow
Retail Advisor | iFashion Group
Participates in several projects

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